The right strategy for implementing AI tools will personalize the customer experience, resulting in increased conversions and revenue.
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Sales and customer service
E-commerce and customer service in SMEs: AI drives sales
Increase sales, optimize marketing campaigns, improve customer relations and streamline e-commerce processes. Discover how AI and automation can be used in customer communication, personalization of offers and after-sales service.
AI in e-commerce and customer service
Online sales and customer service in SMEs often come with challenges such as difficulties in personalizing marketing campaigns and offers, long response times, failure to respond to customer inquiries outside of business hours, and overlooking analysis of marketing effectiveness. Manually handling inquiries, preparing offers and managing customer communications consume time and limit business scalability.
AI tools offer support in these areas. We automate the creation of marketing offers, analyze customer feedback and sentiment, reduce consultant wait times, ensure 24/7 availability, automate handling of complaints and returns, make communications from consultants/salespeople more consistent, generate sales offers, note findings from phone calls, and reduce the time to take and qualify leads. By implementing these improvements, we help SMEs increase sales, improve customer satisfaction and reduce service costs – all in compliance with laws such as RODO and the AI Act.
Examples
- Personalization of offers and customer communications
- Automatic analysis of customer feedback and sentiment
- Reduction of waiting time for a consultant (chatbots, virtual assistants)
- Automation of the process of handling complaints and returns
- Streamlining communication
- Automating the notation of findings from phone calls
- Reduce time to take leads and qualify them (lead scoring)
- Integration of AI systems with e-commerce and CRM platforms – Analysis of sales data and customer behavior
- Marketing campaign automation
- Advising on AI strategies in e-commerce, marketing and customer service
- Audit sales data and sales processes for optimization
- Analyzing the risks of implementing AI systems in e-commerce and customer service
- Audit of AI systems’ compliance with legal regulations (e.g. AI Act, RODO).
- Automate reporting of sales results and marketing campaign effectiveness
Blog
The future of
How AI is changing e-commerce, marketing and customer service
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1.. Increase profits
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2. Analyze risk and ensure quality
We implement AI in commerce and customer service in a secure and compliant manner, performing periodic audits, ensuring ethical use of technology and data protection, and building customer trust.
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3. Increase efficiency
AI reduces response time to customer inquiries and improves information flow, allowing employees to focus on tasks that require empathy and intuition, building long-term relationships with customers.
Action process
How do we work?
Step 1: Analyze customer needs
Identify business challenges where AI can bring value
Step 2: Develop a solution
Selection of AI tool, ready for testing and validation
Step 3: Implementation and support
Implementation of AI in the customer's environment and ongoing consulting and optimization
Schedule a free consultation
FAQ
Frequently asked questions
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1. How do you support commercial and service companies?
We provide sales and service companies with solutions that include personalizing marketing offers, analyzing customer feedback, reducing consultant wait times and ensuring availability outside of standard business hours. We also support automating complaint handling, making customer communications more consistent, reducing the time and cost of preparing offers, automatically noting findings from calls, speeding up the process of qualifying leads, guiding customers through the entire service process in an automated manner, as well as reducing costs and standardizing graphic materials and marketing images.
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2. How do you help marketing departments?
For marketing departments, we offer comprehensive support that includes integrating marketing and sales data to evaluate campaign effectiveness, automated tips to optimize campaigns, analyzing the website for errors and deficiencies, and creating consistent, engaging marketing content.
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3. What is the process of working with you?
Cooperation with us is a number of tangible benefits - it allows you to reduce the time of task execution, reduce operating costs, improve quality and reduce errors. In addition, it increases the efficiency of the team's work, ensures compliance of operations with applicable laws and regulations and increases the level of data security.
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4. What benefits can I expect from working with you?
Working with us brings tangible benefits - it allows you to reduce turnaround time, reduce operating costs, improve quality and reduce errors, increase the efficiency of your team, ensure compliance with applicable laws and regulations, and increase data security.
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5. How much does it cost to implement AI and automation in my company?
The cost of implementation depends on the specifics of your business and the scope of the solutions you need. We encourage you to contact us to discuss your individual requirements and prepare a personalized offer.
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6. How can I contact you?
Feel free to contact us through the form on our website, by phone or email. We will be happy to answer all your questions and provide details of our offer.